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For Chronic Dry Eye
Organic Social
Engaging CRM
Brand Planning
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Brandon Scavone - Copy
Ashley Kim - Design
It can be hard for a prescription eye drop to connect with an audience emotionally;
but celebrating the holidays makes it easy.
Anchor 1
Organic Social 2021 / 2022
Instagram & Facebook
In-feed and Stories
CRM that is comedically engaging.
Unique Open Rate: 49.5% Usual benchmark: 11.9%
One of our best performing emails yet!
We pitched a series of online videos imagining a world where more than just your eyes were dry.
Brand Planning 2022
OLV Campaign
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